Pre-existing networks should be used to achieve an awareness of the global commons.
This needs to be done through a self-replicating viral process.
A few ideas and campaigns have already been proposed, though not yet fully developed.

“Who owns the arctic?” – a real estate advertisement for property in the arctic will be published in online magazines and newspapers. We will direct people to a website where people can learn more about this apparently scandalous offer, only to find that the arctic is declared a global common good.

“Who owns the sky?” – Plant-for-the-Planet – In 2007, with the pledge of nine year old Felix Finkbeiner and his classmates to support the UNEP One Million Tree Campaign the Plant-for- the-Planet Initiative was born. More than 200,000 trees have been planted since then. Felix, voted as member of the UNEP Children’s Board, and his friends advocate for the sky to be named as a global common good by asking “Who owns the sky?” Furthermore, each tree that they plant represents climate justice.

This is how they can get involved.